Launched personal finance app Uthrive to help consumers get

SUMMIT, NJ, Nov. 18, 2021 (GLOBE NEWSWIRE) — Credit card issuers are spending billions of dollars on rewards points and cash back offers to entice consumers to use their credit card, but consumers also fail to take advantage of rewards and cash back. because they are unaware of what is on offer or because they are using the wrong credit cards.

Uthrive, the recently launched personal finance app, changes the paradigm and offers consumers a digital and hyper-personalized advice platform based on a consumer’s spending habits. Uthrive also allows credit card users to know their best card to use in “two clicks” at popular merchants in-store or online.

Uthrive is the first and only personal finance app to generate personalized recommendations as opposed to general advice offered by blogs.

“Even the most sophisticated spenders often fail to take advantage of the rewards programs offered through the current credit cards in their wallet. There are so many to choose from,” said Sameer Gupta, Founder and CEO of Uthrive. using Uthrive, consumers get the information they need to make the right choices at checkout or when shopping online. It’s no longer a guessing game.

According to a recent study by NerdWallet, US consumers lose approximately $22 billion in credit card rewards each year, and on an individual basis they often miss out by as much as $450. Uthrive puts that money in the consumer’s pocket.

Prior to launching Uthrive, Gupta worked at American Express for over nine years in credit card strategy and product innovation, most recently leading a team to develop digital personal finance tools for the company’s current and potential cardholders. Uthrive’s leadership team also includes executives and advisors from leading companies in the consumer finance and fintech industries.

Uthrive is now available for free through all major app store platforms, including App Store and Google Play, as well as online at

About Uthrive

Developed by experts in the consumer finance and fintech industries, Uthrive, Inc. is an early-stage startup that offers hyper-personalized advice based on consumers’ spending habits that cannot be provided by third-party providers. press articles or travel blogs. Uthrive lets consumers know their best card to use in two clicks, at popular merchants wherever you are.

When you make the right credit card decisions, Uthrive!

Uthrive Main characteristics


  • View rewards you’ve earned and missed on your cards, including cash back and travel rewards based on your transactions


  • Personalized advice to optimize rewards
  • Personalized advice based on expected future spending
  • Personalized recommendations for new cards based on your spending habits and credit profile

Best card to use

  • Know the best card to use in two clicks, at millions of online or in-store merchants, including locations near you


  • Shopping, travel or groceries – Uthrive alerts you when you’re using the wrong card. Relax, we are here for you

Follow the progress of the welcome offer

  • Track progress toward qualifying for welcome offers

Contact: Jason Steele
Uthriv, Inc.
Phone 720-465-4131

A photo accompanying this announcement is available at

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